Manager - Content Commissioning
The Manager - Content Commissioning leads the commissioning of content production for specific genres and/or segments. He/ She is responsible for inviting and evaluating content ideas and concepts from content creators for commissioning production of content. He evaluates proposals for their creative and commercial value as well as the capabilities of production houses before recommending the commissioning of production of the content. He ensures commissions are based on a sound understanding of cost, quality, delivery date, rights and funding requirements. The work involves high collaboration with internal and external stakeholders, as well as high creative focus to evaluate content concepts. He is an able project manager who is able to deliver effectively within available resources and constraints. He is an expert in his domain and is comfortable with numbers and business analysis. He ought to be proficient at communicating with internal and external stakeholders. He should have a flair for identifying ideas and content creators with high potential for success.
Skills and Competencies
Technical Skills & Competencies
Generic Skills & Competencies
Critical Work Functions and Key Tasks
• Manage research projects to identify new content ideas and concepts for the genres and/or customer segments
• Analyse content consumption patterns to identify key trends across genres and/or customer segments
• Build an understanding of audience needs and expectations
• Identify content commissioning opportunities
• Guide the development of content briefs in line with organizational content requirements
• Evaluate creative and technical capabilities of production houses and independent content producers for the shortlisted proposals
• Review the proposals received in accordance with content and evaluation guidelines
• Seek budgetary and creative support based on sound logic and commercial model
• Incorporate content briefs in outreach messaging to invite content proposals by collaborating with the marketing team
• Develop plans specific to genres and/or customer segments for commissioning content
• Provide inputs into the content commissioning plans based on customer behavior, usage and consumption data
• Support content commissioning negotiations in the genre and/or customer segments including areas such as budgets, technical
specifications, marketing agreements and production schedules
• Execute the contracting process following successful commissioning agreement
• Manage commissioned projects to ensure adherence to key milestones, delivery schedules and payment schedules
• Manage technical compliance of commissioned content with the organization's established guidelines and requirements for format and
other technical specifications
• Perform analysis and valuation of new deals to facilitate decision making
• Implement operational changes to streamline content commissioning activities
• Participate in industry forums, film festivals and other industry events
• Identify industry stakeholders such as industry bodies, production houses and independent content producers for building relationships
• Build networks with industry bodies, content producers and other key industry players