MehnaTi

Lead UI Designer

The Lead User Interface Designer reviews requirements for user interfaces (UIs) and provides advice on design aspects. He/She evaluates overall user experience concept and design specifications, and advises stakeholders on feasibility of UI solutions and recommend alternatives. He oversees the direction of UI designs to ensure alignment with branding elements, standards and guidelines. He also provides technical inputs for the transfer of content and layout into an intuitive and responsive interface for users, as well as synthesises findings and insights from research and feedback to develop design iterations. He develops UI design performance indicators, reviews frameworks and reporting standards and oversees enhancements of UIs. He leads a team and is an expert in UI and programming languages. He also explores new graphic designing tools, and is consulted as a subject matter expert in the Universal Principles of Design and commonly used Design Methods. The Lead User Interface Designer draws on a broad range of knowledge and perspectives to drive user-centric ideas for an interface, and translates these ideas into technical systems and components that yield the optimal user experience. He is a persuasive communicator and is able to gain others' agreement and support for his creative and innovative designs.

Skills and Competencies

Technical Skills & Competencies

Brand Management
Proficiency Level
"Visualise the desired user experience and lead the cocreation of branding strategy with internal and external stakeholders to develop the desired brand identity"
5
Budgeting
Proficiency Level
"Manage budgeting and forecasting for annual financial and business planning within the business unit "
4
Business Innovation
Proficiency Level
"Inspire a culture of business and digital innovation within and beyond the organization"
6
Business Needs Analysis
Proficiency Level
"Investigate existing business processes, evaluate requirements and define the scope for recommended solutions and programs"
4
Business Performance Management
Proficiency Level
"Manage organization performance systems across departments "
4

Generic Skills & Competencies

Resource Management
Proficiency Level
Deepen insights into the planning, allocation and deployment of resources to anticipate needs. Plan the allocation and deployment of resources efficiently and effectively.
Intermediate
Decision Making
Proficiency Level
Make decision in a volatile and ambiguous setting using a structured process and limited sources of available information to achieve intended goals.
Advanced
Developing People
Proficiency Level
Provide mentorship to help others to develop their professional and personal development to improve performance and further their careers.
Advanced
Interpersonal Skills
Proficiency Level
Detect and decipher emotions of others to manage interpersonal relationships in social situations.
Intermediate
Teamwork
Proficiency Level
Establish teams, design and assess tasks to continually improve team effectiveness and cultivate a sense of organizational ownership and a cooperative working environment.
Advanced

Critical Work Functions and Key Tasks

Gather and evaluate user requirements

• Review requirements for user interfaces (UIs) and provide advice on design aspects 
• Evaluate overall user experience concept and design specifications to inform UI design 
• Advise stakeholders on feasibility of UI solutions and recommend alternatives 
• Oversee the preparation of UI design specifications 
• Advice on the application of new and/or innovative UI concepts 

Design UI architecture and strategy

• Oversee the direction of UI design to ensure alignment with branding elements, standards and guidelines 
• Develop strategies for UI design and development to ensure business and user needs and requirements are met 
• Advise on the design of user interfaces for varied platforms or applications 
• Provide technical inputs for the transfer of content and layout into an intuitive and responsive interface experience for users 
• Explore and drive the adoption of new technologies or methodologies to design UIs 
• Formulate organisational UI design guidelines, best practices and standards 
• Synthesise findings and insights from research and feedback to develop design iterations 
• Establish a user testing lab for the design and testing of UIs

Conduct usability testing on UIs

• Determine modifications in UI designs based on usability test findings 
• Approve UI designs

Optimise UI designs

• Develop UI design performance indicators, review frameworks and reporting standards 
• Explore the enhancement of UI designs based on new and innovative technologies 
• Oversee enhancements to UI designs based on user feedback and design audits 
• Oversee the design and execution of quantitative analysis 
• Develop methods and procedures for process control, process improvement, sampling, testing, inspection and training

Manage people and organisation

• Manage the budget expenditure and allocation across teams and projects 
• Monitor and track the team’s achievements and key performance indicators 
• Propose new operational plans, including targeted budgets, work allocations and staff forecasts 
• Acquire, allocate and optimise the use of resources 
• Develop learning roadmaps to support the professional development of the team 
• Manage the performance and development process, including providing coaching and development opportunities 
to maximise the potential of each individual

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