Senior Anchor/Senior Presenter/Anchor/Presenter – News
The Senior Anchor/Senior Presenter/Anchor/ Presenter - News delivers news stories to the broadcasting station's audience and is the public face or voice of the programmers broadcasted on various platforms. He/ She is involved in the collection of news materials and is required to conduct research on stories and interview people who have accurate information on news events. He is also involved in the development and writing of content and is responsible for reviewing and editing materials written by other news reporters to ensure that the content is tailored to the target audience. He is required to host or co-host programmers by providing live commentaries and doing live interviews to create content that links closely to the stories. He often works from a studio and may be expected to travel in order to present news from remote locations in the field related to a particular major news event. He follows a fixed working schedule, but may be required to work at odd hours, including weekends, to cover important events. He should be an effective communicator with an understanding of news editorial process. He should ideally have a background in journalism or mass communications and possesses an understanding of daily newscast content and media ethics. He ought to be able to improvise and ad-lib in a live on-camera setting and be able to work well with others across a variety of situations.
Skills and Competencies
Technical Skills & Competencies
Generic Skills & Competencies
Critical Work Functions and Key Tasks
• Conduct research using various data collection methods to obtain information on topics featured on programmes
• Validate information to ensure accuracy of news content reported
• Conduct interviews with people who can provide information for news stories
• Develop scripts to suit story angles and own delivery styles
• Analyse information to organise them into themes for reporting
• Review news content written by others to correct language and content errors
• Review the final news content for accuracy, objectivity and timelines before broadcast
• Review all news and/or current affairs stories to ensure adherence to editorial policies, rules and guidelines
• Manage post broadcast issues such as viewers' complaints and feedback
Understand production schedules and timelines by collaborating with production team
• Rehearse script to deliver a smooth presentation
• Follow script shown on autocue to present news in a live or recorded setting
• Present different perspectives on news stories by conducting live or recorded interviews with newsmakers, studio guests or persons
related to news subject matter
• Improvise scripts to manage interruptions during broadcast